Integrated Campaign Project
The Don’t Waste Your Energy campaign seeks to raise awareness about electronic waste while encouraging individuals aged 18-24 to recycle gadgets, batteries, and cables. Featuring creative visuals like Battery Tetris, Tangled Wires, and the Leaderboard Challenge, the campaign leverages nostalgia, frustration, and a sense of competition to engage its audience.
The Don’t Waste Your Energy campaign seeks to raise awareness about electronic waste while encouraging individuals aged 18-24 to recycle gadgets, batteries, and cables. Featuring creative visuals like Battery Tetris, Tangled Wires, and the Leaderboard Challenge, the campaign leverages nostalgia, frustration, and a sense of competition to engage its audience.
